Step 1
Baseline wins
monthly bids x 12 x current win rate x average contract value
This sets your annual competitive revenue before any certification lift is added.
Revenue calculator
What are your certifications
actually worth in dollars?
Plug in your business numbers and toggle certifications to see the revenue opportunity through competitive wins, sole-source awards, micro-purchases, and subcontracting.
Business activity
Certifications
Federal
State
Local
Target local jurisdictions
Local certifications can be modeled separately for county and city buyers.
Choose one or more certifications to model the extra lift beyond your current competitive baseline.
Projected annual revenue
$1.2M
Baseline at current win rate: $1.2M
Select certifications to estimate added lift across federal, state, county, and city channels.
20%→20%win rate
Projected competitive wins$1,200,000
Labor savings$0
Buyer databases1
Set-aside contracts
$183B
Awarded to small businesses in FY2024. Source: SBA Procurement Scorecard.
Direct awards
$15K-$5.5M
No-competition award thresholds under FAR, updated October 2025.
Subcontracting
$86.4B
Flowed to small business subcontractors in FY2023. Source: SBA.
How we calculate your ROI
A directional model built from your bid volume, win rate, certifications, and local reach.
The calculator starts with your current competitive baseline, then layers in certification lift, buyer-channel access, and local county or city reach. It is designed to be illustrative, not a guaranteed forecast.
Step 2
Certification lift
baseline revenue + win-rate boost from selected certifications
Federal and state certifications add direct win-rate lift. Local certifications apply to local buyers only when county and or city are turned on.
Step 3
Additional channels
sole-source + micro-purchases + federal/state pipeline + county pipeline + city pipeline
We layer in simplified estimates for direct awards, smaller purchase orders, partner channels, and local buyer reach.
Step 4
Guardrails
capped boosts, capped micro-purchases, and directional pipeline factors
The caps keep the model grounded. Real outcomes still depend on your NAICS, geography, contract mix, buyer behavior, and how aggressively you pursue each channel.
Opportunity estimates are illustrative, grounded in published federal data. Actual results depend on industry, geography, and contract mix. Sole-source thresholds per FAR 19.805-1 (updated Oct 2025). Data: SBA FY2023-2024 Procurement Scorecard.